Praise From Meeting Planners & Attendees
About Level 10 Live Training
Feedback From Meeting Planners
The Perfect Kickoff For Our Annual Summit
“Thank you for your outstanding keynote speech at our Remodeler’s Summit in Austin this January!
We had over 400 attendees this year (our biggest ever!) and your session was the perfect kickoff for the event. Your content kept our contractor partners and JH staff fully engaged with a good combination of useful marketing concepts and real-world experience in our industry. You had a nice balance of challenging them on their current marketing and brining the concept of Identity to life. You made it easy to understand how they could use it to improve. The feedback I heard throughout the rest of the conference was very positive.
Thanks again for being a part of our Summit and helping make it a great event!”
—Jeff Kemerley, James Hardie, Director—Repair & Remodel

Your Session Received Overwhelming Praise
“Rich, thanks again for being a featured speaker at the Infinity Executive Form in San Diego. We heard many great comments at the event. In our survey to those that attended your session, you received overwhelming praise.
We are extremely grateful that you accepted our invitation to share your knowledge with the entire group. I am confident that it will help others to be more successful in managing media and ultimately to engage future customers in their markets.”
—John Evans, Infinity Marketing Manager
All I Can Say Is “Wow!”
All I can say is WOW!
It’s always a challenge to find high-quality presenters for our annual StarMark Dealers conference in Atlantic City. I have two main goals for the speakers we bring in: 1) I want them to keep my audience entertained and awake! And 2) I want my dealers to learn things that will immediately “move the needle” for their businesses. Your presentation this year on “Make The Jump To $10MM” really nailed it on both accounts.
I had more people come up to me during breaks and after the session thanking me for bringing you in than I can ever remember. The comments ranged from “best speaker ever” to “refreshing because he tells it like it is” to “can’t wait to get home to start implementing.” People were also blown away that we gave them a copy of your book—that was a real home run.
Anyway, thank you for speaking at the conference. I look forward to having you do some webinars for us and referring my dealers to you for marketing help.
—Larry Pauley, National Director, Starmark Windows

Forever Changed How We Think About Branding And Web Presence
“We recently had Rich Harshaw of Level 10 Contractor serve as the keynote speaker for our Annual Dealer Meeting.
Each year, our dealers from across North America convene at our facility for a week of training and networking. When we surveyed ahead of this year's meeting, the overwhelming response from dealers was high-level training on branding and lead generation would have the greatest impact on their businesses. We reached out to Rich, knowing him to be the premier expert on marketing in our industry, and he did not disappoint.
I have heard many positive reviews from dealers and most planned to quickly implement what they learned with expectations it would immediately increase the effectiveness and efficiency of their marketing. Rich’s Identity concept truly has forever changed how we and our dealers think about branding and web presence.
Beyond incredible content, Rich was very easy to work with and made every effort to cater the material to our business. His expertise, relevancy, and presentation have set a new bar for keynote speakers at our Dealer Meetings.”
—Seth Heckaman, Sales Manager, Isaiah Industries
New Ideas, Never Boring
“I’ve sponsored over 50 Level 10 Contactor events since 2005 because nobody—NOBODY—delivers the results like them.
Conventional wisdom says that for a two-day seminar, you’d better have multiple speakers to keep it lively; Rich single-handedly delivers two full days of content with no “lulls,” no blank stares from the audience, and no drop off in participation. He delivers SO MUCH information that is new, fresh, and instantly useable that nobody even wants to step out to take a phone call. I’ve been watching Level 10 for seven years now, and the training actually just gets better and better.”
—Tim Musch, Marketsharp
Poised, Knowledgeable, Funny… And Unmatched Passion
“It’s hard to find marketing experts who are also dynamic presenters. It’s an even bigger challenge to find one who can confidently engage an audience of high-powered company owners on a subject many of them are already well-versed in.
Level 10 Contractor delivers the goods. Rich Harshaw is poised, knowledgeable, funny, and down-to-earth. He gives his audience solid takeaways… information they can put to immediate use. And his passion is unmatched. That’s why we’ve had him speak at our Leadership Conference, our Executive Conference (twice), the Remodeling Show (multiple times), and produce webinars for our online University. Truly, one of the best.”
—Jim Cory, Editor, Replacement Contractor Magazine
Delivered Keynote Speech To Rousing Applause
“Rich delivered the keynote speech at our annual Top 500 awards banquet in Chicago to rousing applause and outstanding reviews.”
—Patrick O’Toole, Qualified Remodeler Magazine

Left My Dealers Wanting More
“We expect top-notch speakers who engage and motivate our dealers to action. Rich trained our dealers for a total of 10 hours… and our dealers actually wanted MORE.”
—Todd Miller, President Of Isaiah Industries
One Of The Best
“I’ve seen hundreds—maybe thousands—of speakers over the years at our conferences. Rich is hands-down one of the very best.”
—Sal Alfano, Handley Wood
Awesome
“We’ve featured Level 10 Contractor three times now—twice for our owners, and once for a special day-long marketing bootcamp. Rich is awesome.”
—Scott Seigal, Certified Contractors Network
Our Customers Were Blown Away
“Rich was our featured speaker at our NFL stadium tour events last year. Our customers were blown away.”
—Hunter Lansing, Lansing Building Supply
Good Call
“We don’t usually have outside speakers, but we liked Level 10’s message so much we made an exception. Good call on our part!”
—Tom Audette, Renewal By Andersen
Feedback From Attendees
Your Book Is Soon To Be Our Gospel… The Gospel According To Rich!
“Hi Rich… heard you speak at Extreme Lead Gen! Very impressed. Ordered your book (since Dave stole mine from my chair that day). Consumed it! And finished last night. Mine is marked up like crazy. Ordered five more, which are being delivered today.
I am one of those owners who starts at ‘we suck…. let’s improve from there.’ The bottom line with us is that we are operating at approximately 1/6th of our full potential. We do a lot of things right but with our legacy and reputation, we could dominate any product line we choose. But, I gave the analogy yesterday to our COO that we are wearing old beat up tennis shoes with our tux. So from the surface, we look good. But Dave and I live by the mantra that ‘Good is the Enemy of Great!’
Would love to talk and discuss where we could take this thing. Your book is soon to be our Gospel—the Gospel according to Rich! Thanks for pouring so much effort and knowledge into it!”
—John DePaola, Owner, Long Roofing

We Did $60MM… Now On To $100MM!
“I just finished the book and I want to applaud you. I have been running home improvement companies for 30 years and this is the 1st book that truly hit home. ‘Good to Great,’ ‘Tracker,’ ‘The E Myth,’ and ‘Make Big Happen’ all have pieces of relevant info to this industry. You nailed it! 2018 we did 60 million. With what I picked up in this book, $100,000,000 here we come!!! THANK YOU! I just wish you’d take your book off line in our market. I don’t need my competition reading what I read (LOL). I did truly enjoy it and it struck home on so many issues.”
—Dave Normandin, COO, Long Roofing
His Passion About Marketing Sold Me
“Rich tells it like it is! His views on creating company identities and his obvious passion about marketing sold me!”
—Bill Weber, Luxury Bath Mobility Remodelers INC
It Makes SO MUCH SENSE
“I thoroughly enjoyed the seminar. The day flew by. There was so much information to hear and digest! I particularly enjoyed the pre-positioning information. It makes so much sense. I am anxious to see what we learned implemented. A very informative day!”
—Helen Koutoupis, Albar Products
Rich Is Right
“Great seminar. Really helpful. Rich is right... this business and the way people think about hiring a contractor has definitely changed.”
—Miro Klosowski, Homewise Remodelers, Inc
Lesson Learned!!!
“I really hadn't thought about the follow-up process and spending that kind of money to try and capture that business. It really does seem logical that leads should be followed up on continually, since we obviously know they have a need we should be able to provide. Plus, we should have a very good idea of which customers would fit better with our company's Identity having already spoke with them.”
—Fred Gude, Pioneer Exteriors LLC
Quite Inspiring For Any Remodeling Company
“Rich was a great speaker who kept us interested for two full days, which is hard to do in any seminar of this length!
While much of the seminar was geared to exterior installation companies such as roofing, windows/doors, siding, etc., there were sections quite inspiring for our full-service remodeling company. Specifically, the development/use of Identity in marketing vs. using the same old platitude type of language in defining what our company is all about was very interesting. We also liked the idea of combining Identity and then using pre-positioning to facilitate better understanding of who we are and what our company does/stands for at the first sales call.
Overall, we were impressed! Thank you very much for your time and professional presentation.”
—John Wolfe, Scovell Wolfe & Associates, Inc.
Great Ideas For Nurturing Leads With Our Website
“I believe the seminar was very helpful. People's decision-making process has changed over the last 6-8 years. Finding ways to capture more people's interest is crucial now. This seminar has helped with that.
Specifically, the follow-up for referrals and going after previous leads that did not sell was eye-opening. Also, the days of just driving leads to our website is gone. The seminar had many ideas to improve our websites. They now come looking for information. We had better be ready.”
—Ramon Coleman, The Southard Corporation

No Arm Twisting Involved
“It was a very low-pressure event. When discussing the seminar with my wife, she was surprised that there was no arm twisting involved, unlike other seminars I have attended in the past. There were numerous times throughout the presentation that I felt like Rich must have been with me on some of my sales calls because he knew the reactions I face all the time when I'm out and about. I had a connection with what he was portraying to the group.”
—Todd Bennett, Southeast Seamless Gutter & Home Improvements, Inc.
If You Want To Grow Your Business…
“Good Information! Rich understands marketing! If you want to grow your business and take it into the future, this is the place to start.”
—Paul Despenas, Midwest Construction
Time Have Changed, So Too Should Marketing
“What I got from the seminar was a modern-day business plan. When we started our business, we did extensive planning, but times have changed. Lead generation was easy when we could do telemarketing, but that ended. I believe the things covered in the seminar are going to get the best results in lead generation and converting those leads to sales.”
—Don Fowler, Thermal King Windows

You're Barely Scratching The Surface Of What You Need To Do To Truly Separate From The Competition And Grow Your Business
“The seminar was extremely enlightening on the topics of human behavior and communicating a specific message to prospective customers. Even if you thought you were already using some of the items Rich discussed, the seminar highlights the fact that you're barely scratching the surface of what you need to do to truly separate from the competition and grow your business. The discussion about finding your company's Identity was particularly valuable.”
—Mark Barr, Harry G. Barr Company
He Tells A Lot Of Stories To Make His Point And Keep The Audience Engaged
“We have belonged to a couple of other organizations in the past, all saying that you have to come up with an Identity and your own statement. However, none of them could ever seem to help with that. It is refreshing to see a company like Level 10 that finally addresses Identity that way it should be! If I knew how to do it, I would not have joined their organization to begin with. We are looking forward to getting started!”
—Mike Krumm, Krumm Siding & Windows Inc.